Founded by William Entenmann in 1898, Entenmann’s Bakery got its start delivering fresh-baked goods in a horse-drawn wagon. In 1951 home-delivery gave way to supermarket sales and the case at the end of the aisle was born. As a part of the Bimbo Bakeries family, Entenmann's continues to bake its famous donuts, cakes, pies and more every day, and freshness remains the hallmark of our products.